Impact of Structural Capital on Organizational Memory A Case Study

Main Article Content

Ahmad Alyousef
Mahdi Alkol

Abstract

This research aims to investigate the relationship between structural capital and organizational memory at Idlib University, located in the Idlib Governorate of northwest Syria. Structural capital, a fundamental component of intellectual capital, refers to the underlying infrastructure of an institution, encompassing processes, systems, databases, and organizational mechanisms that enable human capital to function efficiently and achieve institutional objectives. It also includes a set of intangible assets that support and enhance human resources performance. Structural capital is vital in enabling academic institutions to confront challenges, strengthen organizational capabilities, improve infrastructure, formulate sound policies, and advance strategic areas such as leadership, planning, and operational efficiency. This study specifically examines the influence of structural capital on the development and effectiveness of organizational memory at Idlib University. A descriptive research approach was employed, involving the observation and description of existing phenomena without researcher intervention, followed by analytical interpretation to gain deeper insights into their characteristics and underlying dynamics. Data were collected using a questionnaire administered to a non-random (convenience) sample of 165 faculty members, drawn from a total population of 292. The findings revealed that structural capital exerts a significant positive effect on enhancing the organizational memory of Idlib University.

Article Details

Section

Articles

Author Biographies

Ahmad Alyousef , Assistant Professor in Business Administration - Faculty of Economics- Idlib University

Dr. Ahmad Alyousef is a distinguished marketing and business administration professor with a PhD in Business Management. With over a decade of academic and professional experience, he has played a pivotal role in shaping business education in Syria. At the Faculty of Economics and Administration, Idlib University, he has supervised various doctoral and master's theses, particularly in marketing and business administration. Dr. Alyousef is the author of Principles of Marketing: A Technological Knowledge Approach (2025), a work that reflects his commitment to integrating contemporary technological insights into traditional marketing paradigms. His research portfolio is both diverse and impactful, covering themes such as the role of social capital in enhancing organizational resilience at Idlib University, the conceptual foundations and measurement of sustainable tourism, the influence of internet usage on the demand structure for hotel services in Syria, the effectiveness of tourism promotion strategies, and the interplay between religion and education in shaping French tourists' decisions to visit Syria. In addition to his extensive supervision and evaluation of graduate research, Dr. Alyousef has taught foundational and advanced courses at several Syrian universities, including Principles of Management, Principles of Marketing, Project Management, and Feasibility Studies. He currently serves as the Dean of the Faculty of Economics and Administration at Idlib University, providing expert consultancy services to business enterprises and non-governmental organizations. Dr. Alyousef's professional journey extends beyond academia. He has led national tourism promotion efforts under the auspices of the Syrian Ministry of Tourism, conducted market research, managed complex stakeholder networks, and prepared feasibility studies for a range of public and private sector initiatives. His work reflects a rare blend of academic rigor and practical insight, making him a key figure in Syria's business and economic development landscape.

Mahdi Alkol, Assistant Professor in Statistics- Faculty of Economics- Idlib University

Dr. Mahdi Alkol is a distinguished academic and institutional leader with over 13 years of experience in teaching, research, and statistical analysis. He currently serves as the President of Maaref University of Applied Sciences in Sarmada, Northwest Syria, where he leads initiatives to strengthen applied higher education in challenging contexts. In parallel, he holds the position of Assistant Professor at the Faculty of Economics and Administration at Idlib University, contributing to the development of future economists and statisticians.

Dr. Alkol earned his Ph.D. in Economic Statistics from Aleppo University in 2012, following a Master's degree in the same field in 2008. His academic journey also includes prior teaching appointments at Aleppo University, Watanya Private University in Hama, and Alshamal Private University. He formerly held the Vice President for Administrative and Student Affairs role at Idlib University, where he played a pivotal role in institutional governance and student engagement.

Renowned for his expertise in statistical modeling, economic feasibility studies, and higher education analytics, Dr. Alkol has published numerous peer-reviewed articles in respected international journals. His research contributions have advanced understanding in the fields of applied statistics and education economics.

Dr. Alkol is committed to fostering academic excellence, promoting evidence-based policy, and building resilient education systems in conflict-affected regions. His leadership and scholarly work continue to shape the educational landscape in Syria and beyond.

How to Cite

Impact of Structural Capital on Organizational Memory: A Case Study. (2025). Research Journal of Maaref University of Applied Sciences, 1(1), Pages 6. https://doi.org/10.5678/cwfbfd28 (Original work published 2025)

Similar Articles

You may also start an advanced similarity search for this article.